You could type out the most fascinating and riveting story or news article in the history of print. And guess what, if you type that on white paper with 12 pt Times New Roman font, no one will give a shit.
the curse of our generation
I’m going to add pictures, links, and videos periodically throughout this post not because I think it will benefit the point I’m trying to make it, no, but it will keep you, my short attention spanned reader, entertained.
Maybe it is a part of the point I’m trying to make. Here at 2015 and after a few months of being a blogger I have realized one simple truth, content doesn’t sell, marketing sells. How interested in this article would you be at this point if I haven’t been throwing in a picture and “bolding” certain words to catch your eye. Would you have moved on to another blog if you saw that this was just like I said earlier 12 pt times new roman on white paper? I don’t blame you shit I would have as well.
So what does sell?
Obviously pictures and videos are helpful. In today’s day and age who just sits down to read? We want to watch or even lazier we want to be read to. We live in a civilization where we don’t want to watch a foreign film because “why would I watch a movie where I just have to read the subtitles the whole time”
The word count at this point in the paper is 258 and I bet half of you have stopped reading since I haven’t inserted a picture or video yet. Here’s a gif of Shia to catch your eye and stay on the page:
DO I HAVE YOUR ATTENTION BACK?! GOOD. BOLDING THIS STATEMENT WILL GET YOU HYPED AGAIN.
The world moves fast. So do we. We want our news quick, we want it to cut straight to the point. Do you have an opinion and want to post it online? Cut the bullshit and make your point because no one has time for it. And goddamn it better be an entertaining opinion or I’m not going passed the second sentence. Being a blogger for let’s say 4 solid months has opened my eyes to this side of the internet. Shit I see videos and pages that get millions of views and opinions when I’m happy I can get maybe more than 10 favorites on a tweet ON A GOOD DAY.
KEEP PAYING ATTENTION I’M NOT DONE YET.
So this is a word of advice I learned very early on, if you want a popular post, start off with appealing to the viewer visually (so don’t mimic this post I’m making it like this to make a point). After that, make sure your first sentence gets the reader hyped and ready to take on each paragraph you throw at them, after that you just need to somehow rope them in for more. Then bam you have yourself a following. Clearly it isn’t as simple as I just made it sound but hey I’m just giving you the main gist of what you need to do.
Stay with me we’re almost at the end. It’s a sad truth and I may have stated that before but holy shit it is a sad truth that we as a society could just bypass a great work just because it hasn’t caught our eye at first glance. Is there a solution for this? Sadly this isn’t one of those opinion pieces where I can even fathom a way to solve this. It seems the problem will only grow worse since our society is still somehow increasing their speed on everything. Shit there’s a reason you’re seeing this on a computer and not a newspaper along with the rest of your news. No one has time for that anymore.
NO ONE HAS TIME FOR NOT BEING ENTERTAINED ANYMORE.
Also shameless plug follow me on twitter @FlappyPancake.